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pagestep007
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« Reply #28 on: June 09, 2012, 12:44:01 pm » |
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Daryl, I think you are right in what you are saying. The whole internet thing is still developing and it will take quite a bit of watching to see where it is headed and how trends will go. When I was young,live puppet performances were in vogue, I did some 'tours' in South America, where it was not uncommon to have audiences of 500 to over 1000. But then getting back to NZ live performances were dead, and TV was where it was at (and movies), with muppets at the peak, then Jim Henson died and puppet TV took a dive. Then recently from my perspective anyway, internet, although available,did not start to take off until old muppet stuff started getting posted. Disney realized there was an audience, and now movies are coming back to help the whole deal out. The 'rules' or understanding of audiences in live , TV, and Movies have been well thought out over the decades. Internet is very new in comparison, so getting to understand the dynamics of it all, will take some time and effort. Live performances seem to me to have the same dynamics as usual. TV is a screen similar to internet, but the dynamics are quite different. TV is transmitted in a stream, that the audience has to sincronise with. Programmers know the habits of their audience, which is usually fairly local. They know for example that preschoolers have a nap after lunch, so it is pointless transmitting to them at 1-2pm. Internet... seldom does the internet audience sincronise with schedules, as it is 24 hours, global, varying time zones etc. Connection speeds,timezones, location, language, age, and tastes, all affect. Generally all of us here on this site, have a connection, and we may loose sight of the huge multitude of those who still do not have a connection. Last stats for Colombia I saw, was that only 6% of Colombia have access to a computer, let alone internet. Everyone, except the government in Cuba, do not have internet at all.... that's a whole country. China is similar. So those who use internet have only a certain income and cultural profile. In 6-8 years we have had only one person use our e-mail address transmitted at the end of every program we transmitted...kids in Colombia who have TV do not seem to have much connectivity to internet... preschoolers zero, as only parents can do it for them. The BBC realize that, and market to parents on that one, to get parents involved on behalf of their kids. Christian/homeschoolers with connections tend to have a high parental involvement in content viewed. What Daryl says about the age range I think is true. Language is a problem. I started my youtubes in Spanish, but reverted to English with Spanish subtitles as English is more widespread. There are now more Spanish speakers in the world than English, but they are not connected to internet. There are about 6 billion youtube views per day at the moment. I get the feeling that people go to youtube to get information more than anything, and so tutorials or information based vids seem more poular. Younger people (13-25) seem to plug into the entertainment stuff, but it has to be via routes that connect to youtube from outside youtube. Facebook twitter mobiles etc( 9% of my viewers are mobile). people advise to use facebook, but it is limited by the size of your 'friend' base , and whether they are likely to share your stuff in other facebook 'friend' networks. The thing is, you will have to do a lot of different things with a lot of different connections and it all takes work. It can get to what Na seems to have arrived , thousands of possible connections all competing for the attention of the viewer. A trend I am seeing on my youtubes, are the people who have channels where they only have playlists. They have subscribers who feel in sinc with that channel operator, and let the operator burn the internet time looking for material that they are likely to like. It seems to me that youtube is a must to at least upload and store your content; however the markets you are looking for, you will have to start going looking in other places to promote your wares, and connect a thousand outposts back to the same youtube content. As far as what your content will be, I am chewing over how puppets go on youtube. Puppet fans I have here, look specifically for educational puppets like Sesame Street stuff. Parents, if they are going to search on behalf of their children will look for educational content. Teens seem to look for 'silliness' 'random' as they put it, as entertainment. Our youth here are becoming more accustomed to well produced , but very querky content. Adults.. as far as puppets go...anything I have done ,I seem to have to take it directly to them before they will look at it. There is a lot more to be said, but another day.
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